100% complete & balanced nutrition. With real beef & egg, wholesome oat meal, accented with vitamin-rich vegetables. With moist and meaty chunks. What puts a little bounce into your buddy's day? Chasing tennis balls. Hearing all his favorite nicknames. Being with you on every errand and adventure. He'll also love the abundance of real wholesome ingredients found in Beneful Playful Life. Made with extra protein (compared to Beneful original) including real beef and egg, it's a perfectly balanced meal that helps keep a playful dog like yours happy and healthy all day long. With Beneful, you can help your dog have it all - taste, nutrition, health, and happiness! Healthful. Flavorful. Beneful. Healthful: moist, meaty chunks with real beef are protein-rich for muscles-in-motion; highly digestible, nutrient-rich ingredients like egg help maintain strong muscles; crunchy corn and wholesome oat meal packed with carbohydrates for energy; antioxidant-rich nutrition accented with tomatoes and spinach helps support a healthy immune system; calcium-enriched for strong teeth and bones; contains iron for healthy blood. Flavorful: Real beef and egg for rich flavor. Variety of crunchy and moist pieces. Six distinct and delicious shapes. Tail-wagging freshness. Beneful Playful Life is formulated to meet the nutritional levels established by the Association of American Feed Control Officials (AAFCO) dog food nutrient profiles for all life stages.